Ecuador Targets Expansion of Banana Exports to Middle Eastern Markets

Growing Export Footprint

Ecuador has solidified its position as the world's leading banana exporter, with the Middle East emerging as its third-largest market. According to trade data through August 2026, the region accounts for 14% of total Ecuadorian shipments, representing 14.31 million boxes. This figure marks a 3.55% increase compared to the previous year, as Ecuador continues to focus on meeting international regulatory standards to satisfy diverse global demand.

Key Trade Developments

• Market Standing: The Middle East follows the European Union (30.5%) and Russia (22%) in market share, outpacing the United States (10%).
• Regional Leaders: Turkey and Saudi Arabia lead the regional demand, each importing over 5.5 million boxes through August 2026.
• Strategic Agreements: A recently signed free trade agreement with the United Arab Emirates is expected to provide duty-free access, following diplomatic efforts led by President Daniel Noboa.

Future Strategy

José Antonio Hidalgo, Executive Director of the Association of Ecuadorian Banana Exporters (AEBE), stated that the industry is focused on gaining further ground by reassuring clients that their products meet all local requirements. During the Banana Time Guayaquil 2026 convention, Hidalgo emphasized that the strategy for growth involves:

• Continued high-level diplomatic engagement.
• Collaborative public-private trade delegations.
• Active participation in major food and agriculture trade fairs throughout the Middle East.

Industry representatives encourage stakeholders to verify specific trade requirements and market access details through official government channels or by contacting the AEBE press office.