HARMAN Executives Discuss Sound Innovation and Samsung Partnership Ahead of 2026 Milestones

HARMAN executives Dave Rogers and Armin Prommersberger recently discussed the heritage of audio brands JBL and Bowers & Wilkins, alongside the evolution of HARMAN's partnership with Samsung, as the companies look toward milestone anniversaries in 2026.

In a recent interview with Samsung Newsroom, leadership from HARMAN — a wholly owned subsidiary of Samsung Electronics — reflected on decades of audio engineering, changing consumer habits, and future expectations for connected technologies.

A Legacy of Acoustic Engineering

JBL and Bowers & Wilkins approach sound through distinct histories, yet share a commitment to audio fidelity:

• JBL's Evolution: Tracing its roots from professional studio gear like the 4310 monitor to the consumer-focused L100 loudspeaker, JBL has consistently translated professional audio standards into home and portable environments.
• Bowers & Wilkins' Precision: Known for uncompromising acoustic accuracy, the brand's 801 loudspeaker became a reference standard at Abbey Road Studios, while innovations like the Nautilus speaker emerged from questioning conventional cabinet designs.

The Samsung-HARMAN Partnership

Marking a decade of collaboration, the partnership has integrated HARMAN's acoustic expertise into Samsung products, ranging from Galaxy devices featuring AKG audio to Automotive Digital Cockpits that merge display technology with in-cabin audio engineering.

Future Outlook and Connected Experiences

Looking ahead, HARMAN leadership noted that future technology is expected to focus on contextual awareness and personalization. Executives discussed a vision where AI and connectivity reduce the need for manual device management, allowing seamless transitions across home, mobile, and automotive environments.

Readers can verify these details and read the complete interview directly on the official Samsung Newsroom website.

*Practical Implications:* Consumers can anticipate more integrated ecosystems where audio and smart devices adapt to daily routines with reduced manual controls. *Verification:* Check the official Samsung Newsroom portal under corporate interviews for the primary source text.